

1 Hanson Place, Suite 701, Brooklyn, NY 11243

Professional Whitening
Professional Teeth Whitening
in Brooklyn, NY
Reveal your most brilliant, confident smile with professional teeth whitening at The Smile Loft. We offer elite, state-of-the-art solutions that deliver stunning, safe, and immediate results: far superior to any over-the-counter product.

BEFORE

BEFORE
Porcelain Veneers
Complete smile makeover · 12 veneers

BEFORE

BEFORE
Porcelain Veneers
Complete smile makeover · 12 veneers

BEFORE

BEFORE
Complete smile makeover · 12 veneers
Porcelain Veneers




Overview
What is Professional Teeth Whitening?
Professional teeth whitening is a cosmetic dental treatment that brightens your smile by several shades. Our high-concentration whitening agents are applied by a dental expert to safely and effectively break down deep stains caused by coffee, tea, red wine, aging, and smoking.
Professional Whitening Is For You If...

You feel your smile looks dull, yellow, or stained.

You have a major event coming up — a wedding, interview, or reunion.

You want a fast, non-invasive way to boost your confidence.

You've been disappointed by drugstore whitening strips or toothpastes.
The Smile Loft Whitening Process

Your Consultation
We'll first examine your smile to ensure you're a good candidate for whitening. We'll discuss your goals and help you choose the whitening option that's best for you.

The In-Office Treatment
For our in-office solution, you'll relax in our luxurious, comfortable chair. We will protect your gums and lips, then apply the high-potency whitening gel. The entire process is quick, comfortable, and delivers dramatic results in about an hour.

At-Home Whitening (Optional)
We also offer custom-fabricated take-home trays and professional gel. This allows you to whiten on your own schedule or touch up your in-office results.

The Radiant Reveal
You'll leave our office with a smile that is dramatically brighter, whiter, and more youthful.
Real Results: Whitening Before & After
Why Choose The Smile Loft for Teeth Whitening?
Safe & Supervised
Over-the-counter products can cause sensitivity and uneven results. Our professional team ensures your treatment is safe, effective, and tailored to you.
A Luxurious Experience
Even a simple whitening treatment feels like a spa day at The Smile Loft. We prioritize your comfort and peace of mind at every step.
Immediate, Dramatic Results
Unlike strips that take weeks, our in-office treatment provides a stunning transformation in a single visit.
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Take-Home Option
Custom-fabricated trays and professional-grade gel let you maintain and touch up your results on your own schedule.
​
Frequently Asked Questions
Some patients experience temporary tooth sensitivity, but this is a normal side effect. We use desensitizing agents and modern techniques to ensure your comfort.
This depends on your lifestyle. By avoiding staining foods and drinks and maintaining good oral hygiene, your results can last for a year or more. We offer touch-up kits to keep your smile bright.
No. Whitening agents only work on natural tooth enamel. Dr. Krasnow will assess any existing dental work during your consultation.
Questions About Coverage?
We're Here to Help
Call us and we'll personally verify your insurance benefits before your appointment.
Other Services
A Tribute to Our Neighborhoods
Each operatory is named after an iconic Brooklyn
neighborhood — from Bed-Stuy to Prospect Heights —
honoring the community we call home.
A Tribute to Our Neighborhoods
Each operatory is named after an iconic Brooklyn
neighborhood — from Bed-Stuy to Prospect Heights —
honoring the community we call home.
Designed by Brooklyn. Rooted in Excellence.
Located inside the historic One Hanson Place, The Smile Loft reflects the strength and character of Brooklyn itself. From exposed brick textures to warm, modern finishes, our space blends boutique luxury with the spirit of the borough we proudly serve.



Real Smile Transformations
Curated cosmetic and restorative transformations designed in heart of Brooklyn.



Boutique Dental Care
in the Heart of Brooklyn
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Dr. Betzalel Krasnow
Hanson Place. Suite 701
Brooklyn, NY 12143
(71B) 598-6000
hello@smlleloftnyc.com
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